Field Representative – Multinational Wine and Spirits Compan...

Parrish & Co.
Full Time
Jakarta
Posted 30+ hari yang lalu
Job description

Parrish & Co. is an executive search, recruitment and headhunting firm for corporations and fast-growing companies in Jakarta, Indonesia. Meet our consultants, discover our executive approach and best commitment to provide perfect solution to your recruitment activities.

Job Summary:
This position provides comprehensive implementation and administration of marketing, field activities and workings which includes: promotion, outlet relationship, pouring/promotion contract, market and field observation, etc.

Key Responsibilities and Job-Related Characteristics:
  • Focus on core brands Chivas Regal (12/18/RS), Martell (VSOP/CB/XO), Absolut, and wines (JC/WE) and develop aggressively on secondary brands: pouring spirits (Ballantines, Seagram’s Gin, Beefeater, Havana Club, Tequila Olmeca, Wyborowa Vodka, Passport, etc.) and other wines/champagne.
  • Implementation of brand activations for targeted brands within his/her sector.
  • In charge for field activities related to product/brand distribution such as: monitor
distribution (i.e. listing) of PR brands, check/monitor GMA, update/monitor outlets’ selling prices.
  • To conduct preliminary discussion/negotiation with outlet for pouring/promotional contract and to finalize it together with Field Manager/Management.
  • To perform discussion for implementation on promotion programs with outlets. Control and monitor of the promotion implementation including premiums, depletion, etc.
  • To supervise Promotion Girls (SPG) and promoters in each respected sector/outlets (if any) including monitor on time/work discipline, selling skills, volume, effectiveness and efficiency of each individual, etc.
  • Relationship building with trades/all outlets in each respective sector to ensure strong
relationship with trades. This includes: spending time with trade people, regular
night/market visits, PR to trades, etc.
  • Observe and collect market data intelligence such as: collect data, observe/ analyze
overall market in each sector, observe monitor competitor movement (on depletion,
trade/ promotional activities), identify potential opportunity and threat to PR brands and
cope with market environment, collect inputs on promotional activities from trades/
consumers, outlet update, price index etc.
  • Strong coordination with marketing department for brand related aspects including
brand logo, brand guidelines, TVC, print-ad, brand images, brand compass, global brand strategy, merchandising guidelines, etc.
  • Monthly reporting (Activities, competition, Promotion, Outlet data base, list of outlet contracts, etc.)
  • To handle and administer for the marketing related events for each respective sector (outlet responsibility) such as: seminars, tasting, pairing dinners, etc.
  • Ensure full compliance with PR Indonesia operation and Group code of business conduct policy.
  • Other tasks to be assigned by direct supervisor/management.
Knowledge and Skills Requirements:
  • Possess a Diploma in Marketing (or General/Engineering) Studies or its equivalent
  • Well organized; able to manage multiple tasks and prioritize accordingly
  • Ability to work independently and as a team-member; self-starter
  • Highly motivated, proactive
  • Excellent comprehension and analytical skills
  • Excellent interpersonal skills and ability to work under pressure
  • Willingness to do regular night/market visits.
  • Competency in spoken and written English
Functional Capabilities Requirements:
  • Market & Competitive Awareness
  • Company & Product Knowledge
  • Account Planning & Management
  • Negotiation Akills
  • Operational Policy & Procedure
  • Merchandising Knowledge & Skills
  • Financial Knowledge and Analysis (basic)
  • Consumer & Customer Focus
  • Competitor Focus
  • Trade Marketing

Job Features

Job Category Multinational Wine And Spirits Company

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